大学期间学习广告策划英文作文(通用10篇)思维导图

Advertisement Advertisements are forcing their way into peoples lives. People refer to advertisements in their daily lives because they are consumers. The advertisers are usually manufacturers, retailers and salesmen. Their merchandise needs to be advertised to bring it to the attention to the customers. Thus nearly every product is advertised in some way. To a large extent, good advertising leads to success while bad advertising can mean failure. There are many ways to advertise and ads come in different forms. Newspapers carry advertisements. Some products are publicized on TV and radio which bring them into notice of a wide audience. Billboards also carry advertising. Advertising is a big industry now and many agencies have been set up to furnish a variety of forms.. However, advertising is not always truthful. A product is often misrepresented. The advertiser exaggerates the benefits of the merchandise he wants to sell. Thus, he misrepresents the truth. The consumer falls victim to such advertising. Millions of people have bought advertised products and have been dissatisfied with them。

(my career planning) in my high school life, I found chemistry, physics and mathematics interesting. I'm interested in many subjects, such as biology, history, geography, Chinese and English, but somehow, I can't remember historical events or geographical facts, and I can't remember biological terms. On the other hand, chemistry, physics, mathematics are easy for me, because after considering my interests and talents, I think science or engineering may be the best choice for my career Choose.

I hope to study science or engineering in university after graduation. I hope that I can eventually go back abroad to receive higher education. This is my career plan.

中文翻译：

My career planning when I was in high school, I found chemistry, physics and mathematics very interesting. I was very interested in biology, history, geography, Chinese and English. But somehow, I couldn't remember historical events or geographical facts.

I couldn't remember biological terms. On the other hand, chemistry, physics and mathematics were very easy for me because my interests were considered After that, I felt that science or engineering might be the best choice for my career. I hope to study science or engineering in university after graduation.

I hope that I can eventually go back abroad to receive higher education. This is my career plan.

中文翻译：

In my career planning in high school, I found that chemical physics and mathematics are very interesting. In fact, I am very interested in many subjects, such as history and English. But somehow I can't remember historical events or facts, and I can't remember English words well.

On the other hand, chemical physics and mathematics are very easy for me, because after considering my interests and talents, I think that science or Engineering may be the best choice for my career. I want to study science or engineering in university after graduation. I want to go overseas for higher education.

Finally, I want to go back to school. This is my career plan.

中文翻译：

as is known to all, angels and evils are poles apart. but is there anything that the two perfectly? some there is-the advertisement. with the growing influence of mass media, advertising invades every aspect of our lives. whenever we turn on the tv, look through a newspaper, open the mailbox, or surf on the internet, advertisements would immediately jump into our sight.

as they make things so attractive, we often end up buying things that we do not really need. advertising not only adds to the price of the goods, thus harming the consumer’s interest, but also imposes a kind of materialistic value upon the audience. but that is only part of the story-advertisements are informative as well as persuasive. they provide us with up-to-date information about the latest products.

some advertisements are so elegantly presented that we are inspired or even moved. no matter it is an evil or an angel, advertisement has become an indispensable part of our modern life.

advertising gives useful information about which products to buy. but modern advertising does

more than give news about products and services. todays advertisements, or ads, try to get consumers to buy certain of advertisements are so skillful they can sometimes persuade a consumer to wear a certain kind of clothing, eat a special kind of cereal, or see a movie. consumers might neyer even want a product if they did not see or hear advertisements for it.

for eample, you probably do not need the newest cereal in the supermarket. there are probably many cereal brands on your kitchen shelves. you may not have space on a shelf for another. but if you see ads about a new cereal that is etra-tasty and has a free prize in the bo, you may want it.

advertising must get attention. to be effective, it must be eciting, entertaining, or provide some pleasure. the secret of writing good advertising copy is to offer a good idea as well as a product. the idea is what the ad is really eample is an ad that says eating a cereal will make a person do well in sports. that cereal brand may sell better if consumers think it offers strength and energy.

比如，你可能并不需要超市中最新出的麦片粥。你厨房的`架子上可能已经有很多不同品牌的麦片粥。你架子上说不定都没地方再放别的了。但是如果你看到一种新型麦片粥的广告，正好是特别喜欢的口味，而且盒子里还有免费赠品，你也许就想买了。

广告必须受到重视。有效的广告必须是激动人心的，有趣的或能提供某种愉悦的。创作好的广告的秘密不仅在于提供好产品还在于提供好想法。这个想法就是广告的真正卖点。比如某个广告称食用某种麦片粥可以使人在运动中表现出众。如果消费者认为这种品牌的麦片粥可以提供给人力量和能量的话，就可能会畅销的。

Celebrities as the products’ the contemporary society, it is very common for celebrities, or the so-called superstars, to be spokesmen or representatives for a wide variety of products. Celebrities’ advertisements can be easily found on the Internet, televisions, newspapers, magazines and even on the walls of some buildings.

There are, however, some problems for celebrities and the consumers. To begin with, before representing, a star may know nothing about the product. Thus, consumers may be misled. Even worse, for the sake of money, some stars advertise for items with low quality, even for fake commodities. In the case of Sanlu, the public image of stars involved was spoiled. Last but not least, the high income of advertising does not deserve their labor, which widens the gap between the poor and the rich.

From my point of view, it is high time that measures were taken to eliminate the demerits. Firstly, laws should be worked out to regulate celebrities’ advertising. Secondly, stars should be required to tell the truth to the public. Only by doing so can stars be trusted by their fans and can consumers benefit.

I would like to sell some of the course books I used in college, because I’m going to graduate from college soon. The details of these books are as follows.

First of all, those books are a set of professional books used by English majors in our school. They are about American literature, including the history of American literature, introduction of American great writers and some excepts from great works like the Old man and the Sea by Hemingway. It was also attached with a CD with some native speakers reading those excepts. What’s more, many graduate schools list this set of books as the reference books, so if you want to apply for a master’s degree, you can use it not only in the class but also for the postgraduate entrance examination. My books are 80% new and are to be sold at half the price of a new set. Don’t miss it!

If you have any question or want more information, don’t hesitate to contact me. You can call 8654321 or send email to liming@.

Every day when we turn on the TV-set, what appears into our eyes first is advertisement. Some people think that advertisements have many advantages, while I take no interests in them at all. On the contrary, they are a great nuisance in my mind.

There are two main disadvantages of advertisements. For one thing, advertisements often mislead us. Most sellers on advertisements boast that their products are superior to other ones in the markets. However, they are inferior in quality. When people fall for the tricks, they can do nothing but complain and regret because they can’t contact the sellers to get compensation after purchasing. For another, advertisements usually take up plenty of time on TV, so we can’t watch any TV programs in a happy mood. What is worse is that many interesting programs are

In conclusion, advertisements have become a new form of visual pollution which must be prohibited strictly.

Nowadays ther are a lot of false advertisements in society. They have caused many harms to society. Generally, their harms can be listed as follows.

First, they exaggerate the functions of the goods they advertise and mislead consumers. Second , some advertisements contain obscene contents and bring about spiritual pollution. Third, they seriously damage the credit of businesses because the shops which sell those goods will be distrusted and even considered the conspirators of those advertisers by consumers.

Personally, I am usually vigilant against any advertisements and so I have never been taken in. However, some people are credulous and are easily taken in. Therefore, in my opinion, effective measures must be taken to ban false advertisements and protect consumers interests. First, all the advertisements must be strictly censored by the authorities concerned before they are published. Besides, severe punishment must be inflicted on those who publish illegal advertisements.

In conclusion, false advertisements must be eliminated in our society.