Innovation Makes Apple Successful思维导图
Innovation Makes Apple Successful
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思维导图大纲
Innovation Makes Apple Successful思维导图模板大纲
1. Background Introduction
Company introduction
1997: Challenges and turnaround
Situation and issues
Internal
Focused-differentiation strategy
Divisional structure
External
Highly competitive
High threat of substitution
Weak bargaining power of suppliers and buyers
2. Changes
Organizational culture
Core: Innovation
Responded quickly to the external industry
Actively guided consumers and trends
Organization strategy
Differentiation strategy
Organizational design
Structure
A hybrid of functional structure and horizontal structure
An open network centered on Jobs
Control system
Experts leading experts
Immersion in the details
Organization characteristics
Research
Customer
Innovation
3. Outcome
Solve the serious problem
Financial preformance
Business process
Pave the way for further development
Customer service
Potential for learning and growth
Hero: Jobs
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